Our mission is to support the successful development of girls and women by encouraging strong family relationships, personal excellence, and community service. We also seek to enhance our state image by making a strong showing at the international competition. AMERICAN HEART ASSOCIATION PARTNERSHIP We have a strategic alliance with the American Heart Association's Go Red for Women Movement - an initiative created to educate women about the threat of heart disease. "Heart disease is the leading cause of death for women in the United States, killing 289,758 women in 2013 - that's about 1 in every 4 female deaths." Most people don't know that women are three times more likely to die from heart disease than breast cancer. Our top mission is to raise awareness and funds to help women live heart healthy lives.